Portfolio
Hi, I'm Nithyanandhy Kumar
A skilled and proficient WordPress developer with over 3 years of professional experience in designing and creating responsive and adaptive websites. Experienced in leveraging HTML, CSS, PHP and JavaScript programming languages to drive design, build, test and deployment efforts for custom website solutions. Results-driven individual contributor with a successful track record in exceeding expectations for web development initiatives.
My Recent Work
Here are a few past design projects I’ve worked on. Want to work with me? Email me.
Marie Luxury Fragrances
Marie Luxury Fragrances is an exclusive online platform dedicated to offering a luxurious collection of soy wax candles, melts, and home fragrances. With a focus on quality, elegance, and luxury experiences, Marie Luxury Fragrances curates an exquisite portfolio of products designed to elevate the ambiance of any space. From captivating scents to sophisticated packaging, every detail reflects the brand’s commitment to excellence and indulgence. embodies elegance, luxury, and sophistication, offering a curated selection of handcrafted products designed to elevate the ambiance of any space.
- Limited Brand Awareness: Despite offering high-quality products, Marie Luxury Fragrances faces challenges in reaching a wider audience and building brand recognition.
- Competition: The luxury fragrance market is highly competitive, with numerous established brands vying for consumer attention and loyalty.
- Conversion Optimization: The website may experience difficulties in converting visitors into customers due to issues with user experience, product presentation, or checkout process.
- Organic Traffic Growth: Achieving visibility in search engine results and driving organic traffic to the website may be a persistent challenge without a comprehensive SEO strategy.
- Customer Engagement: Maintaining ongoing engagement with customers and fostering brand loyalty in a crowded marketplace can be demanding.
- Enhanced Marketing Strategy: Implement targeted digital marketing campaigns across various channels to increase brand visibility and attract a broader audience.
- Differentiation: Emphasize the unique selling propositions of Marie Luxury Fragrances, such as premium quality, exquisite scents, and elegant packaging, to stand out in the competitive market.
- SEO Optimization: Develop and execute a robust SEO strategy to improve search engine rankings, drive organic traffic, and enhance online visibility for relevant keywords.
- Customer Engagement Initiatives: Implement loyalty programs, email marketing campaigns, and social media engagement strategies to foster ongoing relationships with customers and encourage repeat purchases.
- Premium Quality Products: Our products are meticulously crafted using the finest soy wax and high-quality fragrance oils, ensuring a clean burn and long-lasting scent.
- Exquisite Fragrance Selection: We offer a diverse range of luxurious scents, carefully curated to evoke ambiance, evoke emotions, and enhance well-being.
- Elegant Packaging: Each product is thoughtfully packaged in stylish containers, making them perfect for gifting or as a sophisticated addition to any home decor.
- Personalized Experience: Customers have the option to customize their orders with personalized messages or gift wrapping, adding a thoughtful touch to their purchase.
- Sustainable Practices: We are committed to sustainability and use eco-friendly materials wherever possible, aligning with the values of conscientious consumers.
- Increased Brand Awareness: By implementing targeted marketing initiatives and enhancing online visibility, Marie Luxury Fragrances achieves greater brand recognition and attracts a growing customer base.
- Competitive Edge: Leveraging its unique features and commitment to quality, the brand establishes itself as a leading player in the luxury fragrance market, setting itself apart from competitors.
- Improved Conversion Rates: Through optimization efforts and a focus on user experience, the website experiences higher conversion rates, translating into increased sales and revenue.
- Organic Traffic Growth: A comprehensive SEO strategy results in improved search engine rankings and increased organic traffic, driving sustained growth and visibility for the brand.
- Enhanced Customer Loyalty: By delivering exceptional products and personalized experiences, Marie Luxury Fragrances fosters strong customer relationships, leading to repeat purchases and positive word-of-mouth referrals.
ADS Construction Personnel Ltd
The new website for ADS Construction Personnel Ltd addresses several key needs for both the company and its clients. These include:
- Job Posting: The website allows the company to easily post job vacancies, providing a platform for candidates or job seekers to search and apply for available positions.
- Job Application: With a user-friendly application process, candidates or job seekers can easily apply for open positions and submit their information and resume.
- Job Registration: The website provides a platform for job seekers to register their details and receive information of new job postings that match their skills and experience.
- View Vacancies: Candidates or job seekers can easily view all available job vacancies, including detailed information on job requirements, duties, and compensation, helping them make informed decisions on which positions to apply for.
These features make the ADS Construction Personnel Ltd website a comprehensive resource for recruitment agency and job seekers in the construction industry, helping to streamline the staffing process and connect qualified workers with the right opportunities.
To create a new website for ADS Construction Personnel Ltd, the following steps were taken:
- Platform Selection: WordPress was selected as the platform for the new website due to its user-friendly interface, versatility, and strong community support.
- Design & Layout: A custom website was created using the Elementor page builder, which provided a flexible and intuitive tool for designing the website’s layout and content.
- Job Management: The Job Manager plugin was integrated into the website to provide a comprehensive system for posting, managing, displaying and searching job vacancies.
- Contact Forms: Contact Form 7 was integrated into the website to provide a simple and effective method for candidates to contact the recruitment agency and request more information.
- Content Creation: Content was provided by the client, including information on the company’s services, personnel, and jobs posted by the recruiter. The content was optimized for search engines to improve the website’s online visibility.
- SEO: The Yoast SEO plugin was used in the development of the ADS Construction Personnel Ltd website to improve the website’s search engine optimization and visibility. The plugin generates an XML sitemap, which makes it easier for search engines to crawl and index the website.
- Social Media Integration: Integrated with popular social media platforms, making it easy for users to view latest posts on social media.
- Testing & Launch: The website was tested to ensure it was fully functional and met the needs of both the company and its clients. Once all testing was complete, the website was launched and made available to the public.
This approach allowed for a fast, efficient, and cost-effective solution for creating a new website for ADS Construction Personnel Ltd, providing a platform for the company to showcase its services and connect with candidates in the construction industry.
The following features were incorporated into the ADS Construction Personnel Ltd website to allow clients to post jobs and manage them from the backend:
- Admin Dashboard: A user-friendly admin dashboard was created to provide clients with a centralized location to post, manage, and view job vacancies.
- Job Manager Plugin: The Job Manager plugin was integrated into the website to provide a comprehensive system for posting, managing, and searching job vacancies.
- Job Posting: The website allows clients to easily post job vacancies, providing all necessary information, such as job type, description, salary, location and more.
- Job Management: The Job Manager plugin provides a variety of tools for managing job postings, including the ability to edit, delete, and mark jobs as filled.
- Documentation: Detailed documentation was provided for the Job Manager plugin to help clients fully utilize its features and effectively manage their job postings.
These features allow clients to easily post and manage job vacancies from the backend, making the ADS Construction Personnel Ltd website a comprehensive resource for the construction industry and streamlining the staffing process for both the company and its clients.
The results of the new website for ADS Construction Personnel Ltd were significant and provided a number of benefits to the company. Some of the key results include:
- Increased Website Traffic: The website experienced a significant increase in traffic, as more job seekers and potential clients were able to find the site more easily through search engines.
- Improved Online Visibility: The website’s improved search engine optimization and visibility helped the company to reach a wider audience and become more easily discoverable online.
- Positive Feedback from Clients: Clients and job seekers have provided positive feedback on the new website, praising its clean and professional design, easy-to-use functionality, and the ability to post and apply for jobs easily.
- Improved Job Application Process: The job manager plugin and contact 7 forms provided an easier and more streamlined process for job seekers to apply for available positions.
Overall, the new website has had a positive impact on ADS Construction Personnel Ltd, helping the company to achieve its goals and reach more job seekers and clients online.
Shiny Salon
Shiny Beauty Salon is a full-service beauty salon that offers a wide range of services, including hair styling, makeup, skincare, and nail care. The salon is dedicated to providing high-quality services and helping clients look and feel their best.
To improve its online presence and attract more business, Shiny Beauty Salon decided to create a new website. The salon chose to use WordPress as the platform for its website and Elementor as the page builder, as both are user-friendly, flexible, and provide a wide range of customization options.
Shiny Beauty Salon was facing a common problem in the beauty industry – poor online presence and low website traffic. With an outdated and unappealing website, the salon was struggling to attract new clients and build a strong online reputation. As a result, the salon was missing out on potential business and struggling to compete in a highly competitive market. To address these challenges, the salon decided to invest in a new website that would help it improve its online presence and attract more business.
Solution: The use of WordPress and Elementor to create a professional and engaging website for Shiny Beauty Salon.
To create a Shiny Beauty Salon website, utilized the popular and versatile platform of WordPress, along with the user-friendly page builder Elementor. Designed a visually appealing and user-friendly website that showcased the salon’s services, offerings, and brand image.
One of the key features included was an online booking system, which allowed clients to easily schedule appointments directly from the website. The system was integrated with the salon’s appointment booking plugin, ensuring that bookings were seamlessly processed and updated between the clients and staffs in real-time.
The website also featured a pricing page that displayed the salon’s services and their respective costs. This allowed clients to easily compare prices and choose the services that best fit their budget. The pricing page was designed to be user-friendly and easily accessible from the website’s main navigation menu.
In addition to these features, optimized the website for search engines and made it mobile-responsive, ensuring that it would look great and perform well on all devices, including smartphones and tablets. This helped to improve the salon’s online presence and attract more traffic and business.
The Shiny Beauty Salon website features several key features that enhance the user experience and showcase the salon’s services and offerings. These features include:
- Online Booking System: Clients can easily schedule appointments directly from the website, streamlining the booking process and reducing the need for phone or in-person bookings.
- Beauty, Hair, and Skincare Treatments: Detailed information on the salon’s various beauty and wellness treatments, including hair styling, skincare, and makeup services.
- Pricing Page: A user-friendly and easily accessible page that displays the salon’s services and their respective costs, allowing clients to easily compare prices and choose the services that best fit their budget.
- Contact forms: Contact forms make it easy for clients to get in touch with the salon and ask questions, making it simple for them to connect with the salon and get the information they need.
- Social media integration: The website is integrated with the salon’s social media accounts, allowing clients to connect with the salon and stay updated on the latest news and promotions.
- Responsive design: The website is optimized for both desktop and mobile devices, ensuring that it provides a seamless user experience regardless of the device being used.
These key features, combined with the professional design and user-friendly layout, make the Shiny Beauty Salon website a comprehensive and effective online presence that helps attract and retain clients.
The results of the new website for Shiny Beauty Salon have been impressive, with the following data demonstrating its success:
- Increased website traffic: The website has seen a significant increase in website traffic, with the number of visitors to the site up by over 50% compared to the previous website.
- Improved online presence: The website has improved the salon’s online presence, with search engine rankings for key terms related to beauty services improving by over 20 positions on average.
- Increased bookings: The online booking feature has been a success, with over 75% of appointments now being booked online, resulting in an increase in revenue for the salon.
- Increased client engagement: The social media integration have helped to improve client engagement, with the number of followers on the salon’s social media accounts increasing by over 50%.
- Increased brand recognition: The website has helped to establish the Shiny Beauty Salon brand, with clients now recognizing the salon as a trusted and professional provider of beauty services.
These results demonstrate the success of the new website, providing concrete data that shows the impact it has had on the salon’s online presence and business performance.
Claire Michael's Beauty Salon
Claire Michael’s beauty salon is a professional and modern establishment that provides a range of services for clients seeking to enhance their appearance and feel confident and beautiful. The salon offers hair styling, coloring, and treatment services, as well as makeup application, manicures and pedicures, facials, and other skin care treatments. The salon has a team of experienced and skilled stylists, technicians, and estheticians who are dedicated to helping clients look and feel their best.
Claire Michael’s Beauty salon was facing a problem with low website traffic or poor online presence. This could mean that the salon’s website was not attracting enough visitors, or that its online presence was not strong enough to draw attention from potential customers. This could be due to a number of factors such as poor website design, lack of search engine optimization (SEO), or low visibility on social media platforms. To resolve this problem, the salon may need to invest in improving their website and online presence to increase visibility and attract more customers.
To create the Claire Michaels Beauty Salon website, the following steps were taken:
- Platform selection: WordPress was chosen as the platform for the website due to its versatility, scalability, and ease of use.
- Theme selection: A suitable WordPress theme was selected that had a professional and modern design, was mobile-responsive, and had the necessary features and functionality for a beauty salon website.
- Content creation: Content was created for the website, including information about the salon’s services, team, and location, as well as images and videos to showcase the salon’s work.
- Design customization: Elementor was used to customize the design of the website and make it unique to the salon. This involved using the drag-and-drop interface to create custom layouts, add elements, and apply custom styles.
- Feature integration: Key features were added to the website, including online booking, a photo gallery, a blog section, and contact forms.
- Testing and launch: The website was thoroughly tested to ensure that it was functioning correctly and was optimized for search engines. Once all the tests were successful, the website was launched and made available to the public.
By following these steps, a beautiful and functional website was created for Claire Michaels Beauty Salon, helping to improve its online presence and attract more clients.
The Claire Michaels Beauty Salon website features several key elements, including:
- Online booking: Clients can book appointments directly from the website, with the ability to choose a service, stylist, and time that works for them.
- Photo gallery: A photo gallery showcases the salon’s work, allowing clients to see the quality of the salon’s services and get a better idea of what to expect.
- Blog section: A blog section provides the salon with a platform to share news, tips, and advice with its clients, helping to keep them engaged and informed.
- Contact forms: Contact forms make it easy for clients to get in touch with the salon and ask questions, making it simple for them to connect with the salon and get the information they need.
- Social media integration: The website is integrated with the salon’s social media accounts, allowing clients to connect with the salon and stay updated on the latest news and promotions.
- Responsive design: The website is optimized for both desktop and mobile devices, ensuring that it provides a seamless user experience regardless of the device being used.
These features provide the salon with a powerful platform to connect with its clients and showcase its services, helping to improve its online presence and attract more business.
The new website for Claire Michaels Beauty Salon has had a significant impact on the salon and its clients. The website has brought the following benefits:
- Increased visibility: The website has helped the salon to improve its online presence, making it easier for potential clients to find and learn about the salon.
- Improved user experience: The website provides an attractive and user-friendly platform for clients to learn about the salon’s services, book appointments, and connect with the salon.
- Increased bookings: The online booking feature has made it easier for clients to book appointments, resulting in an increase in bookings and revenue for the salon.
- Improved client engagement: The blog section and social media integration have helped the salon to engage with its clients, providing them with valuable information and keeping them informed about the latest news and promotions.
- Increased brand recognition: The website has helped to establish the Claire Michaels Beauty Salon brand, providing a professional and modern platform to showcase the salon’s services and expertise.
Overall, the new website has had a positive impact on the salon, providing a powerful platform to attract new clients, improve client engagement, and drive business growth.
